ASB match in Ufa received prestigious MarSpo Awards 2020

The All-Stars Match of the Student Basketball Association, which took place in Ufa from January 30 to February 1, 2020, received the MarSpo Awards 2020 in the nomination "The best marketing project in the field of promoting sports and a healthy lifestyle. Game sports."

The capital of Bashkiria was preparing for this event for a year and a half. As a result, the ASB Match in Ufa has become one of the best in the history of the event since 2008. The online broadcast of the sports festival gained 888,000 views on the VKontakte social media, 4,500 spectators enjoyed the live show, and the basketball weekend was broadcast live on the Match! Arena television channel.

Following the results of the ACB Match, the Head of Bashkortostan Radiy Khabirov decided to create a VTB student league team in Ufa.

It can be added that the jury considered the applications of participants in 23 nominations at the MarSpo Awards 2020. 154 projects out of 300 applicants were selected to determine the best. The project defense took place online.

"The All-Stars ASB Match captivates with its authenticity and outside the box work on the brand", commented on the jury member Alexander Sergeyev. "Another winner from the republic was the Salavat Yulaev hockey club, which, together with the creative and production studio TIP-TOP TEAM won first place in the nomination "The best advertising campaign of a sports club/event/organization".

#student basketball association #marspo awards

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