Ufa designers presented new collections at Moscow Fashion Week

The largest event in the Russian fashion industry, Moscow Fashion Week, has come to an end in the capital. The largest cultural forum was attended by more than 1.6 million spectators. More than 450 designers from Russia showed their fashion vision for the new season, their works were presented at the iconic venues of Moscow - in Zaryadye, VDNKh, Tverskaya Square, GUM, and the Mayakovskaya metro station. Out of 900 applications, the expert council selected 84 designers to show collections at VDNKh. Among them was a brand from the capital of Bashkiria GRUSHA.BRAND by designer Rushania Golovan.

According to the press service of the Ministry of Culture of the Republic, this is a Ufa brand for a modern woman who prefers quality and comfort. The collection turned out to be functional and comfortable for everyday life.

Moscow Fashion Week introduced the public to the best Russian brands not only on the catwalk: there were also five markets that brought together 225 brands. There you could buy designer clothes, shoes, and accessories. During the fashion forum, a professional B2B showroom was open in Gostiny Dvor. 138 brands presented their collections in the categories: of women's and men's clothing, children's clothing, outerwear, bags, accessories, and fashion jewellery.

Svetlana Ruchkina, a designer from Ufa, presented a new collection of her SOULFUL fashion brand. 249 buyers from 40 cities in Russia, as well as Belarus, Kazakhstan, and Vietnam visited the showroom in 7 days.

As part of the Moscow Fashion Week, the Fashion Capital festival was held at 35 venues, with Tverskaya Square as its centerpiece. More than 1300 master classes, 110 concert programs, about 50 fashion shows of various historical eras, as well as young Russian designers, 42 lectures, 105 film screenings, and more than 300 animation programs were held at the venues. A family event dedicated to children's fashion and style "Fashionable Technograd" was held at the Technograd innovation and educational complex at VDNKh. The key event was the show of children's clothing collections from Russian brands and designers.

A feature of Moscow Fashion Week is a large number of open events that everyone could attend.